No they don't own, they only have their own share. See the above post of mine in quotesOriginally Posted by scudmissile007
May be to please someone. Well this is what they've got to say on this...
Source - Daimler unveils Bharat Benz; to invest Rs 4,400 cr in 5 yrs - Â*Business News - News - MSN IndiaHe said the choice of Bharat (on their brand) reinforces their commitment to serve the local market.
Light travels faster than sound, this is why some people appear bright before you hear them speak
2Stroke Junkie laughed out loud
Euroean Daimler and benz trucks have their own standards on product qualities and fecilities. Here in india for intial boost and compitit with current players they need to compromize a lot in product quality, fecilities including vartains to match up with the big Manthra PRICE. If same brand names may lead to lower their product quality worldwide.
Cheers!,
Kumar
Letting people know that they are changing as per Indian customer expectation...Desi way!!!
Toyota Camry MT|TATA Safari EX 4x2
Rabid Dog Club - bite first, bark later :-P
“The auto industry is not a charity that produces widgets for driving enthusiasts.”
Are you speaking about Product quality. No way it can be inferior to global products of Daimler.
Its a clear strategy of Daimler to be closer to Indian Customer. Thats the name "Bharat" is included. The second part "Benz" indicates that its equal in terms to benz products as still in many parts of India Tata is termed as Benz. There should be no other back ground.
If its clearly to say that indian made products are inferior to other products globally, the word Benz will not be there and it should have been with some other name only!
I mean to say " varraints it offering in india will be different in aggregate specs"
Cheers!,
Kumar
Indian LCV market is heating up by the day with more and more players eying the potential. Now Daimler India Commercial Vehicles (DICV), a 100 per cent subsidiary of Daimler AG, Germany, and also the makers of Mercedes Benz cars may look to tap India’s mini-truck segment, challenging the country’s largest truck maker Tata Motors’ Ace, the current market leader in the category.
Bharat Benz, the India-specific brand that DICV unveiled earlier this month at the Delhi Auto Expo, is currently gearing up to launch its entire truck portfolio, comprising 17-19 vehicles in the 6-49-tonne range. It was mentioned that the company’s foray into the competitive 1-1.5-tonne truck segment would be based on the success of the Bharat Benz brand in the Indian market, currently controlled to the extent of 70 per cent by Mumbai-based Tata Motors and Chennai-based Ashok Leyland.
DICV Vice-President (R&D) Aydogan Cakmaz quoted “It is possible, but it should make business sense. We will undertake research and development to go for such a product. If at all we decide to enter this segment, it will take at least four to five years to do it.”
It was reported that Tata Motors and Mahindra & Mahindra have market dominance in the segment, some other companies also plan to make inroads into the mini-truck space. Ashok Leyland has joined hands with Nissan, while Bajaj Auto has developed its own four-wheeler. Force Motors and Piaggio also have presence in the segment. “The segment has many players and it would be important for us that the product we offer meets our quality parameters,” added Cakmaz. The mini-truck category has huge demand in the Tier-II and -III cities. Tata Motors currently has 52 per cent market share in the light commercial vehicle segment, while Mahindra & Mahindra, with its Maxximo brand and some pick-ups, has 25 per cent.
Daimler, one of the world’s largest manufacturers of trucks above six tonnes, is focusing on developing India-specific products to better suit the local road conditions. With a total dedicated investment of over Rs 4,400 crore, DCIV’s green field plant at Oragadam, near Chennai, is going to be inaugurated soon. The plant’s initial production capacity of 36,000 units a year could be further ramped up to a technical capacity of 70,000 units a year. The company will launch its products in the market in the third quarter of this year. DICV has said its products will have as high as 85 per cent localistion to make those affordable, according to the report.
Source - Wheels Unplugged
Toyota Camry MT|TATA Safari EX 4x2
Rabid Dog Club - bite first, bark later :-P
“The auto industry is not a charity that produces widgets for driving enthusiasts.”
are they also thinking of eventually giving the Tata Ace a competition?
www.codereddy.wordpress.com
I think Nithin had created a thread on the same topic almost an year ago.
Try walking into YOUR car rather than crawling. For me walking is always best ---GURU SHISHIR
Merging the thread to the following thread
Bharat Benz - Daimler Trucks India !
2006 May, Safari Dicor 3.0 (88,500 Kms)
1985 Mar, Suzuki SS80 DX (47,500 Kms)
2001, MM550 XD
1950, Land Rover Series 1
shishirbn liked this post
camchennai please search for existing threads before posting a new one
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