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    Thread: A Short brief on Hyundai 1

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      A Short brief on Hyundai 1

      Hyundai says “thank you critics,you made us !”

      Being a hardcore ‘hyundai’ hater eversince I started knowing about this brand back in 1994 wherein the only way to read about auto world is getting some imported mag’s from secondhand book market . All I could gather from the magazines was that they produced one of the most unreliable cars and that they are ‘korean trash’ and nothing more. This attitude towards the brand continued in my mindset even when they started launching cars in India starting with Santro .
      In 2000 I had a chance to see their Grandeur XG and Tiburon and I was confused. I thought they just made trash but those didn’t seem like trash . I was taken back . Then they released the sonata . I was totally against its copy cat styling and all my beliefs came back with full force that they are just a ‘wanna be ‘ car maker trying to mimic other successful german/american/british products in the market and then came in the new Sonata Embrera . This is one car that made me think that maybe they are something original . Bits and pieces may have been copied but that happens in the industry . Even Merc has done a BMW with the new S class interiors to some extent.
      The point is I was impressed (just a normal person).Then came in the i10 and i20 both of which felt like a good product though the latter looks much better in comparison. Then I stumbled upon their latest Sonata . That’s when I said “ Oh my God ! that’s sexy !” . This one car made me sure that I was wrong. This manufacturer is soon going to be among the big league players in the world and hence I thought as an automobile fanatic , I should learn a bit more about this company and This is what I came to learn about the marque.
      In 1947, Chung Ju Yung founded the Hyundai Civil Engineering Company. Mere months later, the outfit was bombed in the Korean War. However, the company regained its footing to distinguish itself as one of Korea's leading construction enterprises during the 1950s.

      By the late 1960s, Chung had turned his attention to the automobile industry. The Korean government at that time believed that it made more sense to import vehicles than produce them domestically, and had made its opinion known. Still, Chung opted to follow his own convictions, and in 1967, he founded the Hyundai Motor Company.

      The company quickly established an alliance with one of the industry's oldest automakers, signing a two-year contract with Ford in 1968 to share assembly technology. Hyundai's first car, the Cortina, was created from that partnership. The manufacturer's first car to be built and designed in Korea was the compact Pony (although the car was based on Japanese technology courtesy of Mitsubishi). The vehicle made its debut in 1974, and the following year, Hyundai began exporting it to overseas markets.

      Hyundai entered the U.S. market in 1986 with the introduction of its subcompact Excel. The car was an immediate hit, with its supreme affordability being a primary selling point; more than 100,000 Excels were sold stateside in the first seven months. By 1988, Hyundai had begun to produce cars using its own technology. The midsize Sonata was the first fruit borne of this endeavor.
      First Generation
      The vehicle was unveiled in South Korea in July, 1985. Engine choices include 1.8L or 2.0L engine. The body was based on the Hyundai Stellar.

      Second Generation

      The Y2 Sonata was part of Hyundai's expansion in North America after the success of the Excel. It was introduced in South Korea on June 1, 1987.[1] It was then introduced in Canada in September 1987 as a 1988 model, and in 1988, as a 1989 model in the United States. The exterior was designed by Giorgetto Giugiaro of ItalDesign. The vehicle received a mid-term facelift in 1992. It replaced the Stellar as Hyundai's large family car. Sonatas were built in Asan, Korea, and in Bromont, Quebec.

      The Sonata was designed by Hyundai and featured Mitsubishi's engineering, including its 2.4 L 110 hp (82 kW) Sirius I4 engine as used in American-market models. A 3.0 L V6 based on the Mitsubishi 6G72 arrived in 1990. The U.S. model received the 2.0 L engine for the 1992, replacing the original 2.4 L engine.


      Third Generation

      The Y3 Sonata debuted in 1993, as a 1995 model. The base engine in most markets was a 2.0 L 126 hp (94 kW) Sirius I4, but there was a 3.0 L, 142 hp (106 kW) Mitsubishi V6 option in some markets. This generation continued after the demise of the Bromont, Quebec plant in September 1993. After that, all Sonatas would be built in Korea, until the opening of the Beijing Hyundai plant in December 2002.

      A facelift for the Sonata (Y3 facelift) in 1996 saw modifications front and rear. Sales were up 25% that first year. The four-cylinder engine was up to 137 bhp (102 kW) that year as well.


      Fourth generation

      A new model arrived in 1998 (1999 for North America), launching the (EF) series. Engines were 2.4 L 138 hp (103 kW) Hyundai Sirius and a 2.5 L 170 hp (127 kW) Hyundai Delta V6. A special 10-year warranty was available.
      Sonata EF
      The 2002 model featured the all-aluminum, DOHC 2.7L Hyundai Delta V6 powered the Sonata with 173 bhp (129 kW). It also featured the same Sirius II 4 cylinder which at the time made 138 hp (111 kW), 157 ft·lbf (213 N·m) of torque. Sales reached 104,000 for 2004.

      The Kia Optima (called the Magentis outside of the United States) was based on the same automobile platform of this generation of Sonata and shared the same doors and some other panels.

      This Sonata also shared a platform with the first-generation Hyundai Santa Fe, a compact crossover SUV.
      This generation of Sonata is still being built (since 2002) and sold in China as of September, 2006, by Beijing Hyundai Co. and in Russia by TagAZ.

      Fifth Generation

      The NF Sonata was launched in August 2004 in Korea, based on a new platform created from the project NF. The company's first all-aluminum I4 engine, dubbed Theta, debuted in the new Sonata. Engine choices at launch were a 2.4L I4 rated 164 bhp (122 kW)@5800rpm and a 3.3L V6 rated 237 bhp (177 kW) V6. The diesel version was used as a taxicab in Singapore. Diesel versions are available in Germany and New Zealand.

      The U.S. May 2005 launch of the new Sonata coincided with the production commencement at the company's first U.S. assembly plant — in Montgomery, Alabama. Classified by the U.S. Environmental Protection Agency? as a large car, the fourth generation was 2 in (50.8 mm) longer and taller and 1 in (25.4 mm) wider than the previous generation. Standard features included anti-lock braking system/electronic stability control/traction control system as well as six airbags (driver/front passenger front and side, and side curtain).

      Sonata Transform
      The redesigned vehicle was unveiled at the 2008 Chicago Auto Show as a 2009 model year vehicle.The production version was sold as the Hyundai Sonata Transform in Korea, and the model debuted elsewhere as an 'early' 2009 model.

      The styling was done primarily at HATCI (Hyundai-Kia America Technical Center, Inc) in Superior Township, MI.The redesign features revised engines, front fascia and grill, taillights (turn signals became red), headlights, wheel cover designs and an extensively revised IP (Instrument Panel). Hyundai adopted "slush molding,” a production technique that enables a much higher grade of texturing and shaping of the IP surface.


      Sixth Generation

      The YF models were originally developed in 2005, with a development cost of ?450 billion (US$ 372 million*). Sales of the vehicle in South Korea began on 2 September 2009, before the production vehicle's South Korean launch.

      The production South Korean model was unveiled in South Korea. Launch model engine choices include Theta II 2.0 MPI gasoline engine or Theta 2.0 LPI engine, with 6-speed automatic transmission. MSRPs were between ?21.3 million to ?25.95 million (US$17,600 to US$21,450).


      From a Korean trash to the current Sonata , I think Hyundai has had a tough journey filled with criticisms and market failures . The bad news for the other car makers is that , they are here to stay !

      -maxbhp
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      Re: A Short brief on Hyundai -

      Have to agree that they have come of time, seen failure,success, criticism to the core on copies and what not, but what the heck they never gave up.They just fought back until they got their piece of cake, which has to be appreciated.
      But would I buy one even after knowing this..
      Sorry, not my cup of tea.
      ...will it Will it not......

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      Re: A Short brief on Hyundai -

      Wasn't mine , till I drove their common rails..
      1) 89 Padmini - 6/95 !! 2) 03 Activa 8/03 !! 3) 02 Honda Hornet cb919 6/07 !! 4) 98 Bullet 500 -8/07 !! 5) 07 Scorpio DX(Peted) -9/07
      6) 04 Elantra CRDi(Peted) -8/08 !! 7) 97 MM540 DP 4x4 -8/09 !! 8) 89 Padmini - 11/09 !! 9) 00 MM550XDB - 05/10 !! 10)10 KHS 300 - 07/10 11)62 fiat select - babysitting !! 12)00 RE 500 - now with a AVL engine overbored to 430cc - babysitting 13) 2001 Zen vxi - 7/11 14) 01 Suzuki fiero idle since 2003 .
      Need more proof that I am a gearhead??

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      Re: A Short brief on Hyundai -

      I love my Accent CRDi more than my Laura.
      N a S H

      My Life : '91 Hero Ranger|'95 KH |'00 Shogun |'97 Zen |'03 Accent |'08 Laura | '13 MB

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      Re: A Short brief on Hyundai -

      Yes well said buddie.They are growing and are really fine tunning the art of making AUTOS for the past few years.They would definetly be in first 4 in a year or two.All their range of vehicles are now good looking and feature rich.
      As far as INDIA is concerned they some how could not break the 5lakh-5.5lakh barrier untill the Accent crdi.Now after that also they are not able to break the 8 lakh barrier after the verna launch.
      Hope they do it with the future models,

      ram
      Fresh lease of life.......

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      Re: A Short brief on Hyundai -

      they need to work on their suspension set ups now.
      Dont care much for their petrols, but their diesels are delicious.
      @art of laura-yes, the accent crdi was serious fun. More so than the verna. Loved it. Miss it.
      Please subscribe to the #Cochin hashtag for notifications on the Cochin meets.

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      Re: A Short brief on Hyundai -

      Hey ripper Drive a properly maintained accent 1.6l tornado,viva petrol etc .They are decent vehicles.Suspension lolz if they dont do it soon they would be suspended for an year .I hate the ones in the verna.But others are not that bad.Santro has one of the most reliable ones,from my own experience
      ram
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      Re: A Short brief on Hyundai -

      i really dont understand whts with the suspension thingy. i have to date never been bugged frm cochin to coimbatore. ever...i used to go thru L&T bypass just to drive crazy enuff and then go into town frm airport side.

      once came to bangalore with the verna. beutifull vehicle. road comfort is good. my dad a self imposed speed limit of 190kmph while i ws driving i ws imposed a speed limit of 150kmph. didnt bother to use 5th gear.

      and yes i havent taken her to ghats so handling prowess i dont know....

      but fr all other purpose. its good enough.. and then coming to petrols. dont bother dragging with a 1.6L accent or the viva petrol and verna if you dont have a verna or gets crdi... those buggers dont give up. especially those ABS ones. bloody fellows....

      and yes if i know one well dynamically sorted hyundai that can take the game to the so called fiestas and mitusunishis its the Elantra. crdi or petrol twists or ghats......

      the trick is that the suspension is stiffer , chassy wieght distribution is well sorted out and yeah it has a wider track at front and rear....

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      Re: A Short brief on Hyundai -

      Quote Originally Posted by Techie
      and yes if i know one well dynamically sorted hyundai that can take the game to the so called fiestas and mitusunishis its the Elantra. crdi or petrol twists or ghats......

      the trick is that the suspension is stiffer , chassy wieght distribution is well sorted out and yeah it has a wider track at front and rear....
      Sounds Interesting already!
      More details please

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      Re: A Short brief on Hyundai -

      Hyundai is a welcome player. Between shoddy TATA A.S.S& Flimsy Marutis there's an alternative !

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