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    Thread: Does it make sense to leave my job and jump into the car audio/accessory (or some other) business?

    1. #1

      MechGear
       
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      Lightbulb Car audio/ interior shop

      Guys,
      Me and some guys are planning to set up a car audio install shop.
      Pl. give some suggestion on how to start it.
      We are planning for audio installs, interiors, extra fitments apart from Alloys.

      We are come up with a plan; It will be helpful if you let me know how to start and what to start with. so that we will club it as well.

      Thanks

    2. #2
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      Godfather's Avatar
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      well. now thats a good initiative.
      keep these in mind

      1. Location Location Location - this is the most important part of setting up a business, finalize a few places around bangalore, do your survey on that place and ask yourself why this location is best suited for an automobile car audio store.
      keep in mind that if you are in a residential area, people will complain about loud music when you are testing the systems you install.

      2. There are thousands of audio installers and accessories store - What makes you so special that people will want to leave the regular guys and come to you?

      3. Knowledge - how comfortable are you with the business? what is your knowledge level on audio installations, amplifiers types, component levels etc

      4. People - the person you are going to employ, does he have enough basic training on installing high end audio systems? the system in my old dicor costed over 80k, and for that amount i want the people touching my car to be responsible with the equipment and also provide the required effect worthy of an 80k investment.

      5. Reason - Why would I leave a person like EB Bass who does audio install on all my cars and come to you?

      Opening a store is the easy part. getting and retaining your customer is the difficult part, one screwup and you are done. are you up to this?

      i dont mean to discourage you, please take the above very seriously because you are about to venture into a market where there are many well established players.

    3. #3

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      follow the 4P's of marketing.. product, place, price and promotion.

      According to me the place doesn't give equal importance. if you become famous enough, nobody will care about the place. its something similar to restaurants. you dont mind going about 10-20kms for having good food.
      Last edited by The Flash; 5th Oct 2010 at 14:21.

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      No. Place plays a very important role when you are a startup company. you need more and more customers to notice you.
      you think he will be successfull if he opens a store in JC road?

    5. #5

      MechGear
       
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      Thanks for the info guys,
      but I am not going to start it in blore,
      its outside bangalore somewhere in TamilNadu. will let you the place later.

      Thanks

    6. #6

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      Quote Originally Posted by Godfather View Post
      No. Place plays a very important role when you are a startup company. you need more and more customers to notice you.
      you think he will be successfull if he opens a store in JC road?
      yeah i do agree place is important in the beginning. but promotion through friends and relatives is also another important thing which plays.

      JC road is a different concept. there price and genuineness is important. moreover even if you want to open a shop at JC road you cannot. cause the goondas over there wont allow you.
      Last edited by The Flash; 5th Oct 2010 at 22:41.

    7. #7
      www.purplekart.in
       
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      hi gokul,the place plays an important part,even ur contacts help a lot in improving business,btw thr are a lot of other commercial hicups involved in running a business,not tht im discouraging u but its jus for u to b careful enuf,if ur looking for a volume type of a business then a noticable place is mandatory or if ur plannig to do business with ur contacts then a lil interior place would also do,depends how u want to go abt with ur business and what services u would like to offer and to what xtent

    8. #8

      MechGear
       
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      about the place, we have chosen one which has 4 wheeler garages nearby ....

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      Quote Originally Posted by mech View Post
      about the place, we have chosen one which has 4 wheeler garages nearby ....
      make sure that they dont turn as rivals against you.

    10. #10

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      All the best dude.. nICE initiative.... i will try to be your first customer

      All the points are already ssaid by others!! I would just add one thing. Understand the market first ..talk to few already existing players (Dont tell ur planning to start one though unless he is a good friend of you)..I thought there are already few in Gearheads itself.. may be they could give you some info...

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